Jio's Rs 500 4G phone: Will it mark the end of 2G and 3G era?

Reliance Jio, which captured a customer base of more than 100 million in a matter of months, and is still going strong at more than 112 million users, is in no mood to slow down. It now plans to make millions of consumers with tight budgets an offer they can't refuse. And it's likely they won't.
After wooing users with 4G data at throwaway  prices , free calling and the preview of JioFiber – a fibre optic-based high-speed broadband service – the company is now planning to offer an affordable 4G-enabled feature phone to convince millions more to become part of the Jio boom. 

Adding momentum to a slowing Juggernaut
Faced with shrinking growth figures – TRAI data reveals that Jio added only 4 million consumers in April, compared to 12.2 million in February and 18.48 million in January – the telecom giant is looking at infusing momentum into this juggernaut that is slowly losing steam. As per reports, this will be done with the 4G-enabled feature phone that comes at as little as Rs 500 after its annual general meeting on July 21, 2017.
Earlier, reports pegged the phone to be priced between Rs 999 to Rs 1,500, but a swift decline in user additions coupled with competitors scoring an advantage convinced the company's top brass to further subsidise the phone to make it cheaper and more accessible to the lower end of the consumer base that remains untapped because of bottlenecks in Jio's own 4G-based network.